I built this Shopify site starting with a theme and heavily customised it to suit my business needs.

The site has over 200 products, with up to 100 variants on each product. I reviewed UX heuristics and best practices to inform the flow and design of the site and allow our customers an easy, seamless experience ordering their event stationery online.

I completed the site in 2022 before selling the business and handing over to it’s new owner who is currently managing the business.

Visit stateofreverie.com